Answer:
The publisher is using single (one) product/multiple markets.
Explanation:
As we can see the magazine content is the same - it is a single product. However, they cover multiple markets and choose to portray a regional baseball star.
Here is some more infrormation. Single (one product) and multiple markets - when an organization produces only a single product or service and attempts to sell it to two or more market segments, it avoids the extra costs of developing and producing additional versions of the product
