Answer:
Diversification for pooling risks
Explanation:
When a company wants to diversify it goes into various products in order to reach a larger market. This is the opposite of specialisation where the company focuses on one market or product.
When a company wants to diversify it will not be a good idea to do it because they want to pool risk.
Pooling of risk involves centralisation of process so that risk due to variability will be reduced.
Diversifying will increase risk due to variability.
